Peak APPtitude Ltd Website Privacy Policy
Last updated: 15 August 2026
This Privacy Policy explains how Peak APPtitude Ltd ("Peak APPtitude", "we", "us" or "our") handles information when you visit https://www.peakapptitude.com, contact us, or otherwise interact with our studio website.
This policy covers Peak APPtitude's company website and direct correspondence. Each Peak APPtitude game or application has, or will have, its own product-specific privacy policy explaining the services and information used by that product.
Product privacy policies
Additional product policies will be added here when new games or applications are released.
Information processed when you visit the website
Our website is hosted by Squarespace. When you visit it, Squarespace may process technical and usage information needed to deliver, secure and maintain the website, including:
- your IP address and approximate general location derived from it;
- browser, operating system, device and network information;
- the page or website that referred you to our website;
- pages viewed and the date and time of requests;
- interactions such as clicks and scrolling; and
- security, diagnostic and performance information.
Peak APPtitude may use aggregated Squarespace analytics to understand general website traffic, identify faults and improve the website. We do not currently offer website user accounts, a newsletter, a contact form or purchases directly through this website.
Squarespace processes information according to the Squarespace Privacy Policy.
Cookies and similar technologies
Squarespace uses cookies and similar technologies to host and operate the website. These may include:
- required cookies used for website security, navigation and essential functionality; and
- analytics or performance cookies used to understand visits and improve the website.
Where consent is required, non-essential cookies should be used only after you make a choice through the website's cookie banner. You can use that banner to accept, reject or manage available categories. You can also control or delete cookies through your browser, although disabling required cookies may prevent parts of the website from working correctly.
For more information, see The cookies Squarespace uses.
Information you send to us
If you contact Peak APPtitude by email, we receive your email address and the information you include in your message. Depending on the reason for contact, this may also include your name, business details, device information, purchase information or other details you choose to provide.
We use correspondence to:
- respond to questions and support requests;
- investigate technical problems, security issues or misuse;
- manage business and professional enquiries;
- maintain appropriate records; and
- comply with legal obligations.
Please do not send personal information that is not needed for your enquiry.
External links and services
The website may link to app stores, social platforms, Google services or other external websites. Those services operate under their own privacy policies. Following an external link does not give Peak APPtitude control over the destination service's information practices.
Why information is processed
Where UK or European data-protection law applies, we may process personal information:
- for our legitimate interests in operating, securing, understanding and improving the website, responding to enquiries and running our business, where those interests do not override your rights;
- with your consent, including for non-essential cookies where consent is required;
- to take steps at your request or perform an agreement with you; and
- to comply with legal obligations.
You can withdraw consent for non-essential website cookies through the cookie controls. Withdrawal does not affect processing that was lawful before it was withdrawn.
Sharing and service providers
Peak APPtitude does not sell website visitors' personal information.
Information may be processed by:
- Squarespace, which hosts, secures and provides analytics for the website;
- email and IT service providers used to receive and manage correspondence; and
- professional advisers or public authorities where reasonably necessary for legal, accounting, security or compliance purposes.
We may disclose information where required by law, in response to a valid legal request, to investigate fraud or abuse, to protect people, or to establish and protect our legal rights.
Retention
Website technical and analytics information is retained according to Squarespace's settings and policies and only for as long as reasonably needed for hosting, security, analytics or legal purposes.
Emails and other correspondence are retained only while reasonably needed to respond, provide support, maintain appropriate business records, resolve disputes, prevent abuse or meet legal obligations. Information that is no longer required is deleted or anonymised where reasonably practicable.
Security
We take reasonable technical and organisational measures appropriate to the information we handle. The website uses encrypted HTTPS connections, and access to administrative systems is restricted. No internet transmission or storage system can be guaranteed completely secure.
International processing
Squarespace and other service providers may process information outside the United Kingdom. Their privacy notices describe their international transfer arrangements. Where Peak APPtitude makes an international transfer, we will use safeguards required by applicable law.
Your privacy rights
Depending on where you live, you may have rights concerning your personal information, including rights to request access, correction, deletion, restriction or portability, to object to certain processing, and to withdraw consent.
To exercise a right concerning information controlled by Peak APPtitude, contact us using the details below. We may need to verify your identity before completing a request.
You may also complain to your local data-protection authority. In the United Kingdom, this is the Information Commissioner's Office.
Children
The Peak APPtitude company website is intended to provide information about our studio and products. It does not knowingly ask children to create accounts or submit personal information. Product-specific practices, including the treatment of younger players, are explained in each product's own privacy policy.
If you are a parent or guardian and believe a child has sent personal information directly to Peak APPtitude, please contact us so that we can investigate and address it.
Changes to this policy
We may update this Privacy Policy when the website, our service providers or legal requirements change. The updated policy will be posted on this page with a revised "Last updated" date. Material changes will be highlighted where appropriate.
Contact
For privacy questions or requests, contact:
Peak APPtitude Ltd United Kingdom support@peakapptitude.com https://www.peakapptitude.com